Dog Lovers Gold 'The Original Formula'

Formulated without Corn, Wheat, Soy & Fillers

100% complete and balanced nutrition for Dogs of All Life Stages
Contains 100% high quality ingredients and high levels of animal-based protein.
Hypoallergenic and NO added Wheat Gluten.


available sizes: 5 kg & 13 kg bags


Analytical constituents:
Additives: Vitamins:

Crude protein


 26.00 %

Vitamin A


18.000 IE/kg

Crude fat


 18.00 %

Vitamin D3


1.800 IU/kg

Crude fiber


   3.3 %

Vitamin E


200 IU/kg

Crude ash


   6.0 %



 10.00 %

Omega-6 fatty acid


2.65 %

Omega-3 fatty acid


1.80 %

This formula has a energy value of 4124 ME kcal/kg of which 1039 calories comes from proteins, 1621 calories from fats and oils and 1464 calories from carbohydrates.
242 grams of this food provides 1000 calories and 3.46 gram of calcium and 2.27 gram of phosphor. Formulated for Dogs of All Life Stages.


* Dried Chicken, Salmon, Dried Lamb, Dried Eggs

* 100% Free of Corn, Wheat and Soy. NO Fillers!

* Hypo-Allergenic and Gluten Free Brown Rice. Excellent for Sensitive Dogs

* Wholesome Selected Fruits and Vegetables

* Pure Salmon Oil, Chicken Fat and Flaxseeds for Optimum Levels of Omega 3 & 6 
Fatty Acids EPA/DHA for Flexible Joints, Glossy Coat and Healthy Skin Condition

* Probiotics, Prebiotics and Chelated Minerals to Help Support the Immune System and
Maintain a Healthy Balance of Bacteria and Reducing Digestive Upsets

* Holistic Formula for All Life Stages; Puppies, Adults and Senior Dogs  

* No Artificial Colours or Preservatives

*Naturally Preserved with Natural Antioxidant based on Rosemary, Vitamin E & C

* Superior Digestibility

* Great Taste - Dogs Love it !

Composition: Dried Chicken: 20%, brown rice: 19.2%, rice: 19.2%, chicken fat: 10.2%,
salmon: 6%, peas: 5%, dried lamb: 5%, dried eggs: 4%, flax seed: 3.7%, brewer’s yeast: 3%,
vegetable fibers: 3%, minerals: 1%, salmon oil: 0.5%, carrots: 0.05%, apple: 0.05%,
mannan-oligosaccharides: 0.05%, probiotics: enterococcus faecium 0.02%.
Analytical constituents: Crude protein: 26.0%, Crude fat: 18.0%, Crude fibre: 3.3%,
Crude ash: 6.0%, Calcium: 1.43%, Phosphorus: 0.94%.
Nutritional additives: Vitamin A (alfa-retinyl acetate): 18000 IU/kg, Vitamin D3 (cholecalciferol):
1800 IU/kg, Vitamin E (all-rac alpha-tocopheryl acetate): 200 IU/kg, Copper (Cupric(II)sulphate
pentahydrate): 10 mg/kg, Copper (Cupric chelate of amino acids hydrate): 5.0 mg/kg,
Zinc (Zinc sulphate, monohydrate): 50 mg/kg, Zinc (Zinc chelate of of amino acids hydrate): 115 mg/kg,
Iron (Ferrous sulphate, monohydrate): 100 mg/kg, Manganese (Manganous sulphate,
monohydrate): 35 mg/kg, Iodine (Calcium iodate, anhydrous): 1.0 mg/kg, L-carnitine: 100 mg/kg.
Sensorial additives: Yucca schidigera extract 200 mg/kg.
Contains natural antioxidants and preservatives based on rosemary and mixed tocopherol.
See codes on the packaging for: Best before date, batch code and registration number.
Always have fresh drinking water available to your dog. Store in a cool and dry place.

Your dog is a individual and to maintain your dog a happy and healthy life you should always feed your dog to the individual needs. We recommend feeding your dog twice a day. Your dog may need more or less food depending on breed, age, environment and activity level. Puppies up to 6 months should be fed up to twice the amount of an adult dog, divided by 3-4 meals per day. Pregnant dogs in approximately the last 4 weeks of pregnancy should be fed about 50% more than the usual amount, divided by 3 equal portions per day. Senior or overweight dogs may be fed a reduced amount depending on the dog's weight and activity level. Do not exercise or run your dog very hard immediately after his meal. Always have plenty of fresh water available for your dog to drink.